Page 19 - Sphere No.15 (Nov 2005)

S PHERE 17
Katrina was an extraordinary event. And trade disputes are
generally resolved sooner or later. But every day there are large
and small events that have an impact on the movement of goods.
And that means an impact on what people can buy in stores and
malls around the world. Here we take a look at how Hutchison
Port Holdings (HPH) is making sure you can buy the goods you
want, by ensuring transparency in every link of the supply chain.
Creative use of technology
Hutchison Whampoa Limited (HWL) has long brought an inno-
vative approach to the transportation business. Hongkong
International Terminals (HIT) had a key role in the development
of container terminals in Hong Kong during the early days of
containerisa-
tion. And HPH,
formed in 1994 to bring
together all the port opera-
tions and related businesses with-
in HWL, has consistently achieved suc-
cess through the creative use of technology.
Now with 40 ports in 19 countries, HPH
continues to play a leading role in the global supply
chain. Its latest initiative is the best example yet of how
technology can be used to ensure supply chain visibility,
enabling shippers to provide consumers with the goods they
want, when and where they want them.