SPHERE
7
News
bites
APPLAUSE!
Hutchison China Meditech
Limited
won a bronze award
in the international ARC awards
that honour excellence in
annual report design.
BARCODES
BOOST
QUALITY
PARKnSHOP
Hong
Kong has pioneered a
new barcode tracing
system that will give
customers unparal-
leled confidence
in the traceability,
safety, quality and freshness of all
Mainland China vegetables on sale at local stores. The new
system enhances PARKnSHOP’s long-established Farm Check
programme. The “Vegetable ID Card” shows the names and ad-
dresses of the farms where vegetables were grown, the dates
they were picked and to which store they were delivered.
Talking Football
Controversial football pundit
Eamon Dunphy is back with
3 Ireland
for a
second season. The popular Dunphy’s Last Word
on Football show supplies in-depth analysis of
all the top games and also allows customers
to air their views.
T
I R E L A N D
H O N G K O N G
R
ONTHE RIGHTTRACK
TOM Group’s subsidiary,
TOM Outdoor Media Group
,
has taken its first step into the railway media market by obtain-
ing the advertising rights to Chongqing Light Railway Train in
western China. The move is in line with the company’s strategy
to build a nationwide media asset network on the Mainland.
C H I N A
The High Life
More than 2,000 guests were treated to a “Life
at the Top” presentation at Zhuhai Horizon Heights, a
Hutchison Wham-
poa Properties
Limited
develop-
ment. The impres-
sive programme
included fashion
shows and Latin
dancing.
H
C H I N A
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