Published by Hutchison Whampoa Limited, 22/F Hutchison House, 10 Harcourt Road, Central, Hong Kong. Available on
. In-house editorial team: Laura
Cheung, Jeremy Lau, Hans Leung, Christina So, Mavis Wong and Wendy Luk. Editorial, design and production: Greg Crandall, Jon Marsh, Ron Legault, Samson Tong, Vivien Au, Kelly Cheung
andWaimann Lee – , a division of the Asia City Publishing Group. Tel: 2850 5500. Colour separation and printing by bigboXX.comLimited. Copyright 2008 by HutchisonWhampoa
Limited. All rights reserved. No part of this magazine may be reproduced without the written permission of HutchisonWhampoa Limited. Opinions expressed herein are those of the writers and
do not necessarily reflect the opinion of HutchisonWhampoa Limited. All currency conversions are approximations.
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P H E R E
Contents
N U M B E R 2 4 M A R C H 2 0 0 9
COVER AND COVER STORY ILLUSTRATION: BERNARD CHAU
2
U P D AT E S
NEWSBITES
What’s happening in the world of
Hutchison Whampoa Limited
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3 G H O T S P O T
WELCOME TO THE
SOCIAL MOBILE
INQ
1
is simple to use,
affordable and more importantly
– it is the best
14
C O V E R S T O R Y
CONSUMERS’ CHOICE
Own brands and private labels
offer shoppers the best deal
20
C O M M U N I T Y
FACES OF HOPE
Project New Life helps
children inside and out
24
F O C U S
DESTINATION SWEDEN
A country with something
for everyone
28
T H E N . . . A N D N O W
CASE HISTORY
From hand-written medicine
catalogues to online brochures
A Few Words from the Editor
W
ELCOME to the latest issue of Sphere.
Our cover story looks at how
retailers are focusing consumer
attention on value for money products like own
brands and private labels, particularly from
trusted stores such as Watsons and PARKnSHOP.
Then, we introduce you to the INQ
1
, an amazing
new handset that has just won the most coveted
prize in the mobile industry. It’s being called the
Social Mobile as it is inexpensive, simple to use and
takes social networking to a completely new level.
It is then time for a change of pace and we explore
the wonderful work being done by Project New Life,
a charity that offers free treatment to children in
China unfortunate enough to be born with cleft lips
and palates.
Our country focus takes us to Sweden, a beautiful
country which offers visitors an extraordinary range
of leisure activities.
We hope you enjoy the magazine.
Please send feedback and suggestions to
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