Sphere No.34 (Dec 2013) - page 10

RETAIL
unveiling the flagship
The Champs-Élysées store ofMarionnaud
France reopened inNovember tomodernise
the brand experience and expression, offering
a new luxury shopping environment which
demonstrate the brand values of charming,
expert and accessible in this iconichubof
Frenchculture.
BaBy store
With its pledge to be “Your Personal Store”,
WatsonsHongKong opened its very first
baby concept store inAugust, providing all
the essentials of baby care for parents.
love in paint
Watsons China has partneredwithHuiling
Community Service for People with
LearningDisabilities, encouraging students
fromHuiling to paint delightful patterns on
various items which are sold in their stores
to raise funds for nurturing artistic talents
in thosewith learning obstacles.
feeding a good Cause
In an effort to addressHongKong’s aging
population in their community initiatives,
PARKnSHOPHongKong partneredwith
the YoungWomen’s ChristianAssociation
to launch the first ever food coupon
programme for needy senior citizens in
theNewTerritories. These coupons were
distributed to the elderly, allowing them
to redeemfood and daily necessities from
selectedPARKnSHOP stores for free.
angels of food
Thirty volunteers from PARKnSHOP
Hong Kong teamed up with Food Angel, a
food donation NGO, to reach the homes of
elderly people to offer housework services,
and distribute nutritious meal boxes made
from the donation of surplus food.
...a brand new luxury shopping
environment which demonstrate
the brand values of charming,
expert and accessible...
Above: Volunteers from
PARKnSHOP visit an
elderly home.
Left: Art work painted
by Huiling students are
made into bags.
Far left: Launching the
food coupon programme
at a PARKnSHOP store.
Left: Marionnaud’s
Champs-Élysées store.
Below: Watsonsbaby,
a first for Watsons.
SpHere
#34
2013
08
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