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Partner Communications launches cellular business website

Rosh Ha'ayin, Israel - July 31, 2000 - Partner Communications Company Ltd. (NASDAQ: PTNR), in cooperation with Trendline (TASE: TREN), announced today the launch of a joint cellular business website providing orange* subscribers with real-time, mobile business and financial information.

The "orange bizportal" website enables cellular users to personalize the financial information he or she requires. The information provided to the cellular handset includes share quotes and portfolio management tools, indexes, currency exchange rates, access to press releases made to the Tel-Aviv stock exchange, as well as a wide variety of information regarding financial reports and financial news.

The on-line financial services will be provided using bi-directional SMS (Short Message System) delivered directly to the orange* subscribers' cellular handsets. The service will enable subscribers of the orange* network in Israel to receive financial information both in Israel and abroad.

Commenting on the agreement, Amikam Cohen, CEO of Partner Communications said: "The "orange bizportal" provides orange* subscribers real-time access to the financial world, adding significant value to the portfolio of innovative services provided by Partner."

Managing Director of Trendline, Avi Begas commented: "The entrance of Trendline to the cellular information provisioning field is part of the company's continuing strategy to provide financial data through any existing or future platform."

Trendline (TASE: TREN) is a public company controlled by Ifat Group and Klal Information Technologies which provide financial and business information on-line. The Company provides a wide range of data and communication services to thousands of subscribers, and operates the leading financial internet website in Israel www.bizportal.co.il

Partner Communications Company Ltd. is the only Global System for Mobile communications, or GSM, mobile telephone network operator in Israel. The Company commenced full commercial operations in January 1999 under the international Orange Brand name and, through its network, provides quality of service and a range of features to over half a million subscribers in Israel. Partner provides its subscribers with international roaming services with 173 operators in 73 countries. The Company shares are quoted on NASDAQ under the symbol PTNR and on the London Stock Exchange under the symbol PCCD.

(For further information: www.investors.partner.co.il)

Contact:
Dr. Dan Eldar
V.P. Carrier, Investor and International Relations
Tel: 972-3-9054151
Fax: 972-3-9054161
E-mail: dan.eldar@orange.co.il