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For immediate release

TOM.COM appoints new Chief Financial Officer

Hong Kong, July 30, 2001 -- TOM.COM LIMITED ("TOM") today announced the appointment of Mr. Don Lee as the company's Chief Financial Officer (CFO), effective August 1. Mr. Lee will also take on the position of Executive Director and a separate announcement will be made on the effective date of the appointment.

Before his appointment, Mr. Lee was CFO for T Holdings, an incubator for technology-related projects and a company whose substantial shareholders are Cheung Kong (Holdings) Limited, Hutchison Whampoa Limited and Cranwood Company Limited.

Mr. Lee replaced Guy Look, who has resigned to pursue other interests.

"Don brings us a valuable blend of skills and experience which have helped him shape one of China's top manufacturers into an internationally respected and transparent company. These experiences will also serve him well at TOM," TOM's Chief Executive Officer and Executive Director Sing Wang said.

"In his most recent positions, Mr. Lee had demonstrated his abilities in winning investors' trust and respect and setting new standards for corporate governance and transparency, " Mr. Wang said.

Mr. Lee will be responsible for all financial functions of TOM and its subsidiaries as well as strengthening TOM's investor relations. He will also play a key role in the intended listing of TOM's print media business.

"I am thrilled about the prospect of working with a pioneering and dynamic company like TOM. In the last few months working at T Holdings, I have been impressed with TOM's visionary strategy, great management team, solid financial management system, and exciting merger and acquisition prospects. I am ready to take up this challenge," Mr. Lee said.

Mr. Lee was Executive Vice President of Guangdong Kelon Electrical Holdings Company Limited in 2000. He was responsible for all aspects of Kelon's business strategy and helped transform Kelon from a manufacturing group to a marketing and distribution group.

He joined Kelon in 1993 as Group Financial Controller, rising to Chief Financial Officer (CFO) and Company Secretary in May 1996. His key achievements included investor activities during listings of Kelon on the Stock Exchange of Hong Kong and on Shenzhen's Stock Exchange, raising a total of HK$3 billion.

During his stewardship, Mr. Lee's efforts to introduce new standards of corporate governance won Kelon international recognition.

An accountant by training, Mr. Lee also holds a Master of Science degree in Business Administration/Business Policy from the University of Bath in the United Kingdom in 1984.

He is a Fellow of Hong Kong Society of Accountants, an Associate of the Chartered Institute of Management Accountants (U.K.) and Associate of the Institute of Certified Management Accountants (Australia).

(Note: The photo of Mr. Lee can be downloaded from this link: http://corp.tom.com/about/en/press)

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