Page 21 - Sphere No.11 (Apr 2004)

S PHERE
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“C ontent is king”, and 3 provides plenty of it.The ser-
vice puts a rich selection of news and “infotain-
ment” within convenient reach of everyone —
anywhere, anytime.
Among the content providers, Reuters and Metro Radio
deliver financial news, investment information, current affairs and
interviews with top business leaders.
A partnership with pay-TV channel i-CABLE Communications
provides 24-hour video mobile news reports and traffic updates.
Subscribers to the 3 Service can also visit the “M-Site” to access
i-CABLE’s soccer website(www.isoccer18.com). Thanks to deals
signed earlier in the UK and Europe, fans in Hong Kong can also
access English Premier League UEFA Champions League and
Italian Football League Serie A action.
3 has also joined forces with TVB, the largest producer
of Chinese-language television programming in Hong Kong.
Under the deal, video clips of popular TV series, variety
shows, celebrity interviews and news are available to
3 customers.
3 users can also watch Phoenix InfoNews for current affairs
and financial information from Mainland China, Taiwan, Hong
Kong and the world.TheYesTV Plus’ Soundtrack Channel mean-
while features the hottest music videos from the movies and
television, movie news from Hollywood and interviews with
the stars.
The services of 3 are classified into “Interactive
Communications” and “Information and Entertainment”.
Here’s what’s on offer:
O N THE MENU
3G
News
Breaking news from around
the world from leading
news providers in video,
audio and text formats.
Finance
Gather market intelligence
from Asian, US and
European stock markets 24
hours a day.
Weather
Keep tabs on the weather
locally and globally.
Traffic
Connect to cameras at
key traffic points.
HomeWatch
Monitor your home or
office via a security camera.
Sport
News and action from top
sporting events.
Football
Score updates plus video
highlights from the UK,
Europe and Asia.
Games
A selection of exciting
sports, shooting and
adventure games.
M-Sites
Direct connection to
quality sites hosted by
selected partners.
3Express
Personalise the profiles
of DailyExpress and
ExpressLink .
3Care
An easy way to manage
passwords, bill information
and other key facts.
Download
An entertaining selection
of downloads, wallpaper
and ringtones.
Dining
A unique guide to Hong
Kong’s best restaurants.
Comedy
Enjoy a good chuckle over
humorous video clips.
Xtreme
Video clips of snowboard-
ing, surfing, motocross,
skateboarding and more.
Movie
Find out what’s on the
silver screen — with pre-
views of the latest releases.
Music
Stream and download
full version music videos
and original songs.
Entertainment
Highlights of TV dramas,
showbiz and more.
Fashion
Seasonal fashion-show
videos from the most
renowned brands.
Playboy
Access for over 18s
to content from
Playboy magazine.
Sensation
Asian adult content for
over 18s.
VideoCall
Speak face to face with
friends, relatives and busi-
ness associates in real
time.
VoiceCall
Local and international
voice calls are crystal
clear and easy to manage.
WebCall
Visually connect to any-
one with a 3 video mobile
phone, Vfone or camera-
equipped PC with
Internet link.
VideoMessaging
Create your own movie
clip then send it instantly.
Mail
Send and receive multi-
media messages while on
the move and organise all
your voicemail, e-mail, fax-
mail and contacts.
M-Card
Make someone’s day by
sending them an M-card.
INTERACTIVE COMMUNICATIONS
INFORMATION & ENTERTAINMENT