S
        
        
          PHERE
        
        
          1231
        
        
          In 1996,Watsons developed the smaller
        
        
          11-litre water "Junior" to meet the
        
        
          needs of the home user and in 1998 it
        
        
          was first to launch the streamlined
        
        
          light-blue "Handy Bottle" with an inte-
        
        
          grated handle that made it simple and
        
        
          easy to replace.
        
        
          The “seal” of the RFID sensor system is finally broken. The movement of
        
        
          cargo within the marine container has been accomplished with a high level
        
        
          of security.
        
        
          8
        
        
          its track record with the US military.
        
        
          But RFID hardware is not limited
        
        
          to one company. “This is a quickly
        
        
          developing sector that is going to be
        
        
          the next revolution in technology,”
        
        
          Meredith predicts.
        
        
          A major container maker in China,
        
        
          for example, has just signed on with a
        
        
          proposal for installed imbedded readers
        
        
          in their newly built containers, while
        
        
          retailers and product manufacturers are
        
        
          now making orders for RFID to track at
        
        
          the product level.
        
        
          “HPH welcomes more advanced
        
        
          systems that may come into play,” says
        
        
          Meredith. “Security is the incentive and
        
        
          security protects our people and our
        
        
          company’s assets,” he adds. “Our prime
        
        
          motivation is to take concrete action
        
        
          and do our part to provide a service to
        
        
          shippers that enables them to better
        
        
          secure their supply chains.”
        
        
          
            R
          
        
        
          
            OLLOUT
          
        
        
          
            U
          
        
        
          
            NDER
          
        
        
          
            W
          
        
        
          
            AY
          
        
        
          SST has undergone a rigorous testing
        
        
          process. Phase 1 was launched in
        
        
          December 2002 and focused on the
        
        
          installation of the readers and location
        
        
          monitoring. It has seen more than 900
        
        
          containers secured from point-of-origin
        
        
          to point-of-destination. In this phase,
        
        
          more than 4,000 container location
        
        
          monitoring and sealing events were
        
        
          recorded, spanning the globe and
        
        
          including ports in Rotterdam, Shanghai,
        
        
          Bangkok, Semarang, Jakarta, Singapore,
        
        
          southern China, and Hong Kong.
        
        
          Phase 2 is now under way and the
        
        
          focus is on sensor status monitoring,
        
        
          while also expanding the volume of
        
        
          tracked containers.
        
        
          “A great deal of impetus will come
        
        
          when, in return for shippers showing a
        
        
          secure supply chain, governments give
        
        
          them speedy access to land their goods,”
        
        
          says Meredith. “Shippers who can pro-
        
        
          vide accurate and comprehensive loca-
        
        
          tion and sensor status of their containers
        
        
          will be at the top of that fast lane list.
        
        
          This is a collaborative effort and not a
        
        
          competition of terminal operators to
        
        
          build security into the global supply
        
        
          chain.The participants in SST recognise
        
        
          the importance of a secure trade lane to
        
        
          the world economy and believe that at
        
        
          present their initiative is the only one
        
        
          upon which shippers can rely.”
        
        
          As for the future, it’s quite feasible to
        
        
          predict that someday soon all containers
        
        
          will be “smart and secure”. And there’s
        
        
          almost no limit to the potential of the
        
        
          technology to keep shippers informed.
        
        
          Besides tracking their goods via global
        
        
          positioning, for example, they could
        
        
          soon be keeping tabs on the temperature
        
        
          within their container or even be able to
        
        
          “see” their goods via remote cameras.
        
        
          Now, if only our homes and offices
        
        
          could be so secure.
        
        
          
            This is a
          
        
        
          
            collaborative
          
        
        
          
            effort and not
          
        
        
          
            a competition