2
        
        
          SPHERE
        
        
          News
        
        
          bites
        
        
          
            Loyalty Card Launch
          
        
        
          To offer a more enjoy-
        
        
          able and privileged shopping
        
        
          experience to regular customers,
        
        
          the first-ever Watsons loyalty card
        
        
          was launched by
        
        
          
            Watsons Your
          
        
        
          
            Personal Store
          
        
        
          in southern China.
        
        
          Cardholders can receive up to 20
        
        
          per cent off member discounts and
        
        
          product redemption privileges. Watsons plans to
        
        
          introduce the loyalty card in other parts of China
        
        
          in 2007.
        
        
          R
        
        
          THE BEST OF BRITISH
        
        
          3 UK
        
        
          
            has won five top awards for its superb all-round
          
        
        
          
            mobile services. First, it beat off strong competition to claim the Best Operator
          
        
        
          
            and Best Content Service awards for the highly acclaimed SeeMe TV service at
          
        
        
          
            the Mobile Entertainment Awards 2006. The globally recognised awards are
          
        
        
          
            one of the most prestigious sources of independent verification for the entire
          
        
        
          
            mobile content industry and are voted for by a panel of 300 industry peers.
          
        
        
          
            A few weeks later at the Mobile Choice Consumer Awards, 3 UK was named
          
        
        
          
            Best 3G Operator and Best Internet Service. This well-established awards
          
        
        
          
            ceremony prides itself on distinguishing the top players in the mobile space.
          
        
        
          
            SeeMe TV also won the Communications Innovation Content Award at the FT
          
        
        
          
            World Communications Awards 2006.
          
        
        
          T
        
        
          
            Clean and Green
          
        
        
          Twelve local schools
        
        
          and tertiary institutions are the
        
        
          first beneficiaries of the Hongkong
        
        
          Electric Clean Energy Fund, the
        
        
          HKD1 million fund set up to help
        
        
          the education sector carry out
        
        
          studies on renewable energy and
        
        
          promote its development. The proj-
        
        
          ects relate to the study and applica-
        
        
          tion of solar and wind power, with one
        
        
          focusing on wave energy. The fund was
        
        
          established to celebrate the commissioning of
        
        
          Hong Kong’s first wind power station, Lamma Winds.
        
        
          
            H O N G K O N G
          
        
        
          
            U N I T E D K I N G D O M
          
        
        
          I
        
        
          APPLAUSE!
        
        
          
            
              Sphere
            
          
        
        
          
            won a merit award at the
          
        
        
          
            18th Hong Kong Print Awards
          
        
        
          
            in the corporate
          
        
        
          
            magazine category.
          
        
        
          ✱
        
        
          TESTING,TESTING...
        
        
          3 UK
        
        
          
            has
          
        
        
          
            launched a trial to help mobile opera-
          
        
        
          
            tors gain valuable insights into the
          
        
        
          
            potential of using their existing spec-
          
        
        
          
            trum to deliver mobile television and
          
        
        
          
            other multimedia services.
          
        
        
          3
        
        
          
            has also
          
        
        
          
            acquired a portfolio of 95 retail stores
          
        
        
          
            in shopping centres and high street
          
        
        
          
            locations across the UK.
          
        
        
          T
        
        
          
            U N I T E D K I N G D O M
          
        
        
          
            C H I N A