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iTravel launches Travel Trade Mart
The Pioneering China-focused B2B Travel Trade Platform

Hong Kong, 8 September, 2000 ---- itravel (HK) Limited, a subsidiary of TOM.COM LIMITED, announced today the launch of Travel Trade Mart (, the pioneering online Business to Business (B2B) trading platform connecting the travel trades in China, Hong Kong and the rest of the world. Travel Trade Mart is designed to help travel industry professionals to extend networks, build contacts, exchange information and seek co-operations with their counterparts.

"We are pleased to unveil this B2B online trading platform which offers international travel trade members a gateway to success in the China travel trade. It represents a significant milestone after the successful launch of our B2C multilingual travel portal,, in early April. It is a major step towards strengthening our position in China's online travel trade," said Ms. Sandy Zhou, Chief Operating Officer of itravel (HK) Limited. Travel Trade Mart is an unprecedented virtual marketplace open to all travel-related businesses in China, Hong Kong and the rest of the world. Given its massive shareholder strength and unparalleled China travel connections, itravel (HK) Limited has direct access to an extensive network of airlines, hotels, tour operators and other travel trade partners in China. At present, Travel Trade Mart has successfully built a solid membership base comprising over 400 inaugural members worldwide.

An intensive membership drive in Hong Kong, which has started at the end of August, will be followed by an international membership campaign. All members of the travel and hospitality industry, including travel agents and tour operators, hotels and resorts, restaurants, and companies related to entertainment, transportation and sightseeing are target members of Travel Trade Mart. The membership fee is waived for applications from now till the end of December 2000.

Registered members of Travel Trade Mart are entitled to a range of exclusive services and trading opportunities. These include access to a proprietary "Company Listing" which offers profiles of the member travel-related companies; the opportunity to exchange ideas and expertise with industry counterparts in "Traders' Forum"; as well as posting of travel offers and requests together with access to the best travel bargains through the "Market Place".

Members may also access trade news, comprehensive China travel information, and the web-sites of some of the major tourism organizations worldwide.

"We believe that B2B online travel business has great development potential. We are therefore committed to further enhancing our services and products to create a highly sophisticated online trading platform. Our future development plan includes the installation of an intelligent booking engine to facilitate online real-time transactions and trading; and the provision of more customized and personalized service and exclusive information.

"We are confident that our strong membership base, extensive networks and unique features will give us an unrivalled edge over the competition," said Ms. Zhou.

Note to the Editor

To further strengthen the operation in Mainland China, itravel has realigned its Hong Kong resources to Mainland China. This will enhance itravel's market competitiveness by leveraging on the lower operating costs and bigger market opportunity in the mainland. To cope with the fast growing B2B online travel business, itravel has already launched, a Chinese B2B web-site with an extensive business network providing competitively-priced services.

About itravel (HK) Limited

Itravel (HK) Limited was established in September 1999 as a joint venture between TOM.COM LIMITED (TOM.COM) and China Travel Network Co., Ltd (CTN) to provide online travel agency services and PRC travel-related content.


Launched by itravel (HK) Limited in early April, is a multilingual travel portal which aims to provide a one-stop travel service to the B2C market. It is positioned to be the premier China travel portal befitting the slogan "Explore China, Explore the Real World".

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Issued by WORLDCOM Hong Kong Ltd. on behalf of itravel (HK) Limited.
For media enquiries, please contact WORLDCOM Hong Kong:-
Jessica Lee, tel: 2864 4877, e-mail: [email protected]
Shannon Hui, tel: 2864 4871, e-mail: [email protected]