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Games are now in Hutchison 3G's pocket

Hutchison3G announces its game plan for content

Hutchison 3G today announced partnerships with nine games development companies; iFone (, It's Alive (, Supedo (, nGame (, Codetoys (, Simian Industries (, Morpheme (, Cheeky Wireless ( and Purple Software ( Under these agreements a range of new and classic arcade style games, as well as traditional board and card games, will be available through Hutchison 3G's multimedia services later this year.

These agreements cover the supply of over forty games, to all international markets where Hutchison Whampoa has 3G interests. Many of the interactive games will be written and developed exclusively for Hutchison 3G; others will be improved versions of existing games.

Lisa Gernon, strategy and marketing director at Hutchison 3G commented: "3G offers an exciting new gaming platform for everyone's pocket. Hutchison 3G is focused on offering quality content in this new format and this is why we have carefully selected partners with the expertise and creativity to deliver compelling gaming experiences."

Joe Dever, head of games at Hutchison 3G, will be at E3, Los Angeles, 21-23 May 2002. If you would like to discuss any of the partnerships outlined above, or would like to arrange a meeting, please contact Firefly on [email protected], or call +44 (0)20 7386 1595.

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Notes to editors

About Hutchison 3G

3G is a convergence of media, information and telephony which enables people to access information and entertainment services on the move. The 3G standard (agreed throughout Europe, Japan, China, and the rest of Asia) is formally known as UMTS (Universal Mobile Telecommunications System). It represents a global standard for third generation communication systems and is at the heart of the Hutchison 3G initiative.

Hutchison 3G UK Ltd. ("Hutchison 3G") holds licence 'A' (a third-generation licence), which was issued by the UK government in May 2000. This licence was for the largest block of spectrum auctioned in the UK, as it was set-aside for a new entrant to the market. The licence consists of 15MHz of paired spectrum, and 5MHz of unpaired spectrum.

Hutchison Whampoa Limited holds a 65 per cent stake in Hutchison 3G, the other major shareholders are NTT DoCoMo (20 per cent) KPN Mobile (15 per cent).

For further information on Hutchison 3G please visit or call Firefly on 020 7386 1595.

About iFone

iFone is an entertainment content provider for mobile phones and wireless devices and is a preferred partner of Infogrames Entertainment.

About Its Alive

Swedish It's Alive was founded in early 2000 and released the worlds first location-based mobile game the same year. It's Alive is the provider of pervasive multiplayer Games that use the real world as game arena. Games that surround the player 24 hours a day, everywhere.

About Supedo

BAFTA award winning developer Supedo was founded in 2000 and focuses on creating quirky, outrageous multi-player games.

About NGame

Headquartered in Cambridge UK and Redwood City CA, nGame are veteran games developers in the telecoms space with extensive experience in creating wireless games.

About Codetoys

Founded in 1998 Codetoys, based in Finland, designs, develops and provides ready-to-play interactive entertainment services.

About Simian Industries

Newly formed in 2001 with a highly respected team of industry veterans, Simian Industries have a great track record and future in driving mobile game development forward and developing best-selling console games.

About Morpheme

Formed in 1999, Morpheme focuses on developing cross platform entertainment content for mobile and fixed internet connected devices.

About Cheeky Wireless

Cheeky Wireless is an independent games development studio based in Cheshire, England. They create easy to pick up and play games aimed at both hard-core and casual gaming audiences. Cheeky has over 20 year's development experience and specialise in java-based mobile, internet and iTV content.

About Purple Software

Purple Software is a British pioneer in the development of classic games based upon artificial intelligence. Founded in 1994, Purple is focused on the development of board, card and puzzle games for leading digital platforms.